Robinhood distributes $1.5M in Bitcoin for New Year celebration after XRP, ETH and SOL rewards
Key Takeaways
Robinhood on Wednesday rolled out a special New Year’s giveaway as part of its HOOD Holidays event, and Bitcoin was among the standout prizes.
The commission-free trading platform distributed $1.5 million worth of BTC to users, alongside a lineup of luxury items, including a Porsche 911, a Rolex Daytona, and a Hermès Birkin bag.
The campaign, which launched on December 26, featured limited-time surprises across multiple days, with each drop offering new rewards for participating users. The campaign’s crypto prizes were not limited to Bitcoin, with Dogecoin, Ethereum, Solana, and XRP also available.
Robinhood CEO Vlad Tenev wrapped up HOOD Holidays today, revealing $7 million in total gifts was awarded to Gold members. He also teased the launch of several new products scheduled for the coming months.
“Keep an eye out for the amazing products that we’ve been cooking and will be launching in the coming months. We think you’ll love what we have in store,” Tenev said.
