At Bitcoin Conference 2026, BrainSprout enters the art gallery as a cultural participant. Founded by Bruce Barone and his son, BrainSprout focuses on cultivating creative literacy and narrative intelligence in younger generations — a mission that intersects in unexpected ways with Bitcoin’s emphasis on sovereignty, responsibility, and long-term thinking.
Bitcoin culture often talks about sovereignty—self-custody of your keys, verification over trust, personal responsibility for your financial future. But sovereignty isn’t just a financial concept. Alternative education models are gaining traction, from Austin’s Alpha School to the broader homeschooling movement, all rooted in a similar instinct: the idea that individuals and families should have more control over how knowledge is transmitted. Do you see a parallel between financial sovereignty and creative sovereignty?
Bruce: Absolutely. Creative literacy is a form of sovereignty. When you can interpret narratives, construct your own frameworks, and think independently, you’re less vulnerable to manipulation. That applies financially and culturally. There’s a reason library checkout data used to be monitored—what people read, what they choose to learn, is a form of power. We’re trying to give young people the tools to be literate not just in text, but in image, narrative, and financial systems. Those literacies reinforce each other.
The questions BrainSprout seems to be pointing to in its content — meaning, purpose, truth, how to live well — are the same questions that religious traditions, philosophy, and literature have grappled with for millennia. How do you navigate that territory, and how do you think about BrainSprout’s relationship to those traditions without being confined by any single one?
Bruce: We’re interested in the universal human questions—meaning, purpose, responsibility, truth. Those questions have been explored through religious traditions, philosophy, literature, and art for thousands of years. We draw from that broad heritage, but our focus is on cultivating thoughtful, grounded individuals who can navigate complexity—and also dream big. We’re not prescribing answers. We’re trying to build the kind of person who can sit with hard questions and not collapse into the first easy narrative that comes along.
Art historian and Bitcoin Magazine contributor Steven Reiss has argued that Bitcoin is the cultural consequence of ideas rehearsed for over a century — from Dada’s attack on institutional authority to the cypherpunks’ insistence on building systems beyond centralized control. There’s a through-line about resisting what you might call corporate flattening — algorithmic systems optimizing everything for speed and engagement at the expense of depth. Young people today are fully immersed in those systems. What role does creativity play in that environment?
Bruce: Creativity is a stabilizing force. When everything around you is optimized for speed and engagement, deep thinking becomes rare—and valuable. We’re trying to give students tools to step back, analyze the systems they’re embedded in, and build their own structures of meaning rather than passively consuming someone else’s. That’s not anti-technology. It’s about having the intellectual foundation to use technology intentionally rather than being used by it.
Much of BrainSprout’s visual content is produced by Bruce’s son Brucie Jr., who uses AI-assisted tools to build the imagery that accompanies the project’s educational mission — a detail that quietly underscores the whole premise. The next generation isn’t waiting to be taught how to create. They’re already building. Explore more of BrainSprout’s work at brainsproutkids.com and on their YouTube channel.
