Why Crypto Projects Should Treat PR as Infrastructure, Not a Campaign
Metric Campaign model (2 bursts of 6 weeks) Infrastructure model (12 months...
earned
What a Crypto PR Agency Actually Does (And What It Doesn’t)
PR Does PR Does Not Build media relationships that produce...
Bittensor Training Milestone Draws Spotlight From Chamath Palihapitiya and Nvidia CEO Jensen Huang
A decentralized AI experiment once confined to crypto circles just earned a public nod from Nvidia CEO Jensen Huang, signaling...
Paid Hype vs Earned Credibility: What Crypto Brands Get Wrong About PR
Earned shapes reputation.Earned gets you believed.In crypto, anybody can buy a headline. But the headline that matters is the one...
Hyperliquid trader earns $84M shorting Ethereum with high leverage
A trader known as “ETHMegaBear” has earned roughly $84 million in total unrealized profits by shorting Ethereum on Hyperliquid, a...
Ethereum Co-Founder Vitalik Buterin Earns $70,000 on Polymarket by Fading Market Hype
Ethereum co-founder Vitalik Buterin has revealed that he earned around $70,000 in profit on Polymarket over the past year, offering...
